Category: Fever Work

Fever meets the people behind the world’s most famous flower market; Columbia Road

We live in a busy world, and London is forever changing, yet tucked away on a secluded residential East London street you’ll find Columbia Road Flower Market – still going strong almost 150 years later. Sure it’s changed in its time, but the addition of independent coffee places, artist workshops and antique shops just make it even better. If you haven’t been it’s a great Sunday spot, and looking around you notice pretty quickly it really represents everything amazing about… Read more…
Category: Fever Work

Xperia Touch Launch Event – The Future is Here

This week the Fever team showcased the Xperia Touch, the kind of product that makes you think ‘woah, I really am living in the future’. The Touch isn’t just a standard projector, as it turns any flat surface into a 23inch interactive screen with the power of a full-on Android tablet, including 10 touch-point technology (for those non tech-heads it means you can use all your fingers and thumbs). Basically Minority Report without the weird gloves. The touch also works… Read more…
Category: Fever Work

Dinosaurs in the Wild preview event – Feversaurusrex takes over Birmingham

Last week, after months of hard planning an all-new team officially launched Dinosaurs in the Wild, transporting guests back in time – a whole 67 million years in fact, back to the late Cretaceous period. The fully immersive, 3D experience – which blends cutting-edge visual technology, theatre, and genuine paleontology, was finally revealed at Birmingham’s NEC. We offered guests an exclusive look at the 70-minute experience, soaking up the prehistoric fauna and flora whilst sipping back dinosaur-themed cocktails and snacks.… Read more…
Category: Fever Work

WipEout Omega Collection soundtrack unveiling

When you think WipEout you think two things; insane speeds and music to match them. With PlayStation bringing the iconic franchise to PS4 there was all sorts of excitement around what music would be included, and we had to make the WipEout Omega Collection soundtrack unveiling count. Working with PlayStation Europe, we helped coordinate a 90 minute live DJ stream with world-renowned music producers, Drum and Bass DJ’s Metrik and Krakota, who blended the new soundtrack (on which they also… Read more…
Category: Fever Work

Aptaclub’s ‘Active For 2’ campaign

This week we launched Aptaclub’s ‘Active For 2’ campaign – a free, online resource for pregnant mums to find out how to safely keep fit through the three trimesters of pregnancy. The campaign also aims to bust the myth that exercising is dangerous, with new research showing that over 25% of pregnant women are drastically cutting down or giving up entirely due to safety fears. We were assisted with the campaign by some fantastic ambassadors – the trusty Dr Dawn… Read more…
Category: Fever Work

Launching the Xperia™ XZ Premium

With Sony’s flagship XZ Premium launching next month, the Fever team jetted off to the sunny coast of Portugal (beats a conference room in the rainy UK) to showcase one of the key unique features, super slow motion video capture at 960 frames per second, four times slower than any other smartphone (we’re so on message). We took over 10 journalists and influencers, including the likes of TechRadar, Evening Standard and TechFlow, to film the world’s first crowdsourced super slow… Read more…
Category: Fever Work, Launches

Launching the UE WONDERBOOM

Forget the wonderbra, right now we’re all about the WONDERBOOM. This little speaker from Ultimate Ears packs some serious punch and deserved its own party, which is exactly what it got. A whole host of media and influencers were invited along to Lights of Soho (the most lit venue ever) last week to experience first-hand the fantastic features of the new speaker – including being waterproof and virtually indestructible (a feature, not a challenge). Guests were invited to take part… Read more…
Category: Fever Work

Claudia Winkleman, Mother Pukka and Scummy Mummies CONFESS ALL

Parents never lie, right? Wrooong. We’ve all heard the web of little white lies mums have spewed to us. Research we did with NOW TV told us the most common white lies are: accidentally losing an annoying toy (55% to be exact), pretending that the TV or iPad has stopped working (52%) and claiming the tooth fairy has been ‘delayed’ when parents have forgotten to leave money under the pillow (21%). This was all in aide of Big Little Lies… Read more…
Category: Fever Work

Kicking off spring by hitting every sense

News just in, we’re now all about flower power. We are so excited to have been chosen as the Flower Council of Holland’s UK agency across all PR, social and content, so expect a lot of foliage and floral scenes to be flooding our Instagram page. To kick off in style, for our first project we hosted a media and consumer event for Funnyhowflowersdothat.co.uk, and we’re pleased to share it was a blooming success (expect a lot of those puns,… Read more…
Category: Fever Work

Fever Gets vocal for Sky Q’s voice search

We recently helped Sky Q launch its voice search feature for TV-loving Brits who want to give their hardworking hands a much-needed rest. This ingenious remote feature allows you to search and discover your favourite films, sports and TV shows using your voice alone. Sky has hidden a select number of iconic movie quotes as interactive Easter eggs; for example, a rendition of ‘Say hello to my little friend’ will display Scarface on your TV. To celebrate this blockbuster news,… Read more…
Category: Fever Work

Black Tower stands high at the National Wedding Show in Manchester

Last weekend, we made the treacherous journey all the way north, to Manchester (a magical land far, far away) to set up and man the Black Tower stand at the National Wedding Show. This was our first piece of activity for Black Tower and (naturally) it was a roaring success. The weekend saw a steady stream of more than 9,000 bride-and-groom, groom-and-groom and bride-and-bride (NOTE FROM EDITOR: we get it, you’re inclusive) to-be’s all keen to sample the Black Tower… Read more…
Category: Fever Work

The Fever machines launch Horizon Zero Dawn in a post-apocalyptic UK

This week, the team have been hard at work launching the new PlayStation exclusive game, Horizon Zero Dawn; a game set in a beautiful, post-apocalyptic world where mechanical creatures have taken over civilisation, and only a few humans remain in primitive hunter-gatherer tribes fighting for survival. To celebrate the critically acclaimed PlayStation exclusive, the team have been selling in images of what some of the top UK cities would look like after the fall of civilisation; in the world of… Read more…
Category: Fever Work

Launching the Jaybird X3 in the UK

Last week Jaybird’s new light-weight, wireless, sweat-proof, fall-out-of-your-ears-proof (basically life-proof) X3 launched in the UK. To put the new earphones through their paces we headed down to Third Space by Tower Bridge for THE ULTIMATE JAYBIRD CHALLENGE (said in booming voiceover voice, though to be honest it wasn’t as dramatic as we’re trying to convey). Over 40 media and influencers came to join us and were given product briefings and hands-on demos before trying the X3s in action. They hit… Read more…
Category: Fever Work

NOW TV Launches Girls Series 6

Here come the Girls… The long-awaited sixth and final (GASP!) season of Girls is coming to NOW TV next month, so ahead of the launch we worked with NOW TV to hold a press event with the lovely Allison Williams aka Marnie. Allison flew in from New York to discuss the upcoming season, her wedding (officiated by Tom Hanks, amazing) and how her granny has watched every episode – even the excruciatingly awkward sex scenes. We lined up a Facebook… Read more…
Category: Fever Work

Return of the Morph, once again, return of the Morph

Sometimes a brief lands at your door (well inbox) and you think, yes. Just a big yes. That is exactly what happenened when we were presented with the prospect of helping a little clay legend make a comeback to our screens, with new and exclusive Morph episodes coming exclusively to Sky Kids. Just in time for half-term, we helped Sky share the exciting news with a new generation of kids, asking media, mummy bloggers and their children to channel their… Read more…
Category: Fever Work

Introducing The Sound of Happy…

When C&G baby club asked us to join their integrated campaign to help launch ‘The Sound of Happy’, the first song scientifically tested and created to make babies happy, we were tickled pink (and blue, and every other colour because who needs gender conformity, am I right). The Happy Song is not your average nursery rhyme. Created by Grammy award-winning Imogen Heap and expert psychologists, it’s no surprise the song has reached number one in the kids iTunes chart. We… Read more…
Category: Fever Work

The Walking Dead – Six Seasons. Four minutes. One British Comedy Legend.

The long-awaited new season of zombie drama The Walking Dead hit TV screens last week, with fans finally learning the outcome of the torturous Season 6 cliff-hanger. Episode one set Twitter on fire and if you’ve seen it you’ll know, it was A LOT to handle. Ahead of that first episode airing, we helped NOW TV bring fans new and old up to speed, partnering with British comedy legend John Cleese to recap the key storylines from the previous six… Read more…
Category: Fever Work

Family-fun with PlayStation

During the first in what turned out to be a series of kids events coming from Fever (more on the others in separate blogs), last Saturday the PlayStation UK team hosted an exclusive PlayStation Kids and Parenting Showcase. Parenting bloggers and journalists were treated to an exciting day of gaming, stepping into the fun and colourful world of PlayStation, and getting stuck in to some of the best family-friendly games. Guests had the chance to let their imaginations run wild… Read more…
Category: Fever Work

Canon at photokina – #PursuitoftheShot

photokina is “the world’s leading trade fair for photo and video”, it’s also our two yearly chance to shout about Canon from the roof tops, so we got to yelling last month. Trade shows can be dry, we all know it – but the joy of working with Canon is their products are amazing and the industry in general is all about exciting, creative photography, so this a rare trade show that is anything but dry (wet?). We took on… Read more…
Category: Fever Work

One little gadget turns your beat up Corsa into a fully connected car

Today’s new cars are crammed full of all kinds of great tech; sat nav, Bluetooth calling, voice command, cup holders, arm rests, seat belts (EDITOR: yes, we get it, you’re being irreverent). Connected tech is relatively common in an increasing range of models – from top-end Mercs and Beemers to your garden-variety hatchbacks and family saloons. Some even have their own built in Internet connectivity, or connect directly to a smartphone so all that tech you carry in your pocket… Read more…
Category: Fever Work

All hail our cosmic emperor Bill Bailey

Since its 2013 VGX announcement, No Man’s Sky has been the trendy quiet boy at the back of the proverbial games industry bar. If Call of Duty is the big guy buying shots, and FIFA is the tanned one on the dance floor, No Man’s Sky is the hipster in the corner, looking cool and arty with everyone talking about him despite nobody really knowing much about what his deal is. We’ve been counting down the days until we got… Read more…
Category: Fever Work

Our favourite kinda box set

Chocolate lover or not, you’ll have yourselves drooling over our latest Sky Box Sets collaboration. Our sweetest campaign yet, we partnered with master chocolatier Paul A Young to create the first ever TV themed box of chocolates (and our favourite kinda box set) – The Ultimate Chocolate Box Set. After numerous chocolate tasting sessions (the struggle is real), we worked with Paul to create a box of nine deliciously handcrafted chocolates inspired by the Addictively Good shows available on Sky… Read more…
Category: Fever Work

Sky Cinema launch

Last week Fever and Sky Movies invited journalists to the iconic London Film Museum to pull back the red curtain on some exciting news … from 8th July Sky Cinema will launch, replacing Sky Movies. The event was attended by over 30 journalists, who were given VIP access to the stunning Bond In Motion exhibition at the museum, where among Aston Martins and gadgets galore, we announced the arrival of Sky Cinema. National press sat alongside consumer tech as they… Read more…
Category: Fever Work

A whole host of celebrities joined us to celebrate the launch of Sky Box Sets Club

Last week the Fever team headed to London’s luxurious 30 Pavilion Road in London with former Game of Thrones star Rose Leslie and Alex Zane, to ensure the first Sky Box Sets Club was one to remember. During the fantastic event (even if we do say so ourselves), attendees watched, debated and discussed the key ingredients that make Game of Thrones, Billions and The Affair so addictively good. We had a great crowd, including a number of celebrities including Pixie… Read more…
Category: Fever Work

Ben & Holly, SpongeBob SquarePants and Scooby-Doo lend a helping hand to launch the Sky Kids Café

If you follow us on Instagram you may have noticed that this week and last we were hard at work launching the Sky Kids Café – the first ever TV themed play and café experience. After months and months of hard work and planning, The Sky Kids Cafe opened its doors to families for free during May half term in celebration of the new Sky Kids app. We took over The Vinyl Factory in the heart of Soho and turned… Read more…
Category: Fever Work

Canon event at the EISA Conference 2016

Last week the team set sail for foreign lands (NOTE FROM EDITOR: you went on a Eurostar to Brussels, dial it down) to help set up and run a Canon event at the EISA Conference 2016. An annual event, the EISA Conference is a chance for all sorts of companies across audio and visual industries to showcase their latest offerings to a panel of nearly 50 special interest magazine editors from 22 European countries, who then create a shortlist of… Read more…
Category: Fever Work

Are you sitting comfortably? It’s time to watch your favourite box set

Nail-biting Game of Thrones plots, tantalising sex-filled scenes in The Affair, or dialogue delights from the West Wing – the appeal of box sets is undeniable and we as a nation just can’t get enough. So, to celebrate this social phenomenon, the ever-growing popularity of box sets and revel in those oh-my-god-that-did-not-just-happen episodes, last week we launched a new campaign for Sky Box Sets. Underpinned with key consumer insight and research that identified nearly two thirds (64%) of Brits are… Read more…
Category: Fever Work

Launching Uncharted 4: A Thief’s End across Europe

From the Amazon Rainforest to the mythical kingdom of Shambala, the world has been on quite the journey with Nathan Drake since the first Uncharted game dropped in 2007, so we were beyond excited to be a part of the final chapter launching Uncharted 4: A Thief’s End across Europe. Ok we weren’t hunting lost treasure and fighting bad guys but we’re claiming our piece of the adventure none the less. We started this project with PlayStation Europe in January… Read more…
Category: Fever Work

Drinking cosmos with SATC’s Willie Garson

It was an exciting time at Fever towers this week, as our new BFF Willie Garson – AKA Sex and the City’s Standford Blatch – visited the UK for a press junket to celebrate 18 years of the iconic series, and the arrival of the complete Seasons 1-6 on NOW TV next week. With a jam-packed schedule, it was a busy couple of days for the team, but the results made it all worth it. From chatting on the BBC… Read more…

Sky Kids App launch

This week Fever and Sky transported journalists back to their childhood for the Sky Kids App launch, and truth be told we turned into big kids ourselves once all the grown up stuff was sorted. The team transformed the beautiful South London restaurant Tanner and Co. into a playful breakfast briefing, with a nod of childhood nostalgia too – cue a giant Rubik cube, cut-outs of the Sky Kids app buddies, as well as a cuddly SpongeBob and Ben &… Read more…

Get us to the church

Wedding Fever took over, uhhh, Fever (NOTE FROM EDITOR: this sentence needs work) this month as we found ourselves surrounded by confetti and lace (lots of lace) to launch a campaign that helped UK brides get to the church on time. Get Me To The Church, a brand new show on a brand new W, sees a bride or groom and their friends dumped in a far-flung corner of the world. Stripped of their possessions, with no local knowledge, they… Read more…
Category: Fever Work, Launches

This is our Everest

Feel that chill? That was us causing a storm around the blockbuster Blu-Ray and DVD release of Everest. Right from the off we knew we wanted to grab the attention and imagination of the UK and use a quote from the film – ‘Human beings aren’t meant to function at the cruising altitude of 747’ – as our hook. To bring that quote to life we used research that looked at the measures humans will take to overcome something unimaginable… Read more…
Category: Fever Work

Join the Q, Sky Q

On 18th November 2015, Sky announced its next generation home entertainment system, Sky Q. Fast forward two months and we’re hot off the heels of providing press with their first chance to try Sky Q out for themselves, in an apartment in West London. We wanted press to experience Sky Q within a home so they could really understand how all of Sky Q’s newest features come together to give you a Fluid Viewing experience. So, from the 18th January… Read more…
Category: Fever Work

Drone Racing with Syfy – The Launch of Killjoys

To mark the UK premiere of Syfy’s new space bounty hunt adventure Killjoys, we recently hosted the UK’s first FPV drone bounty hunt at an urban exhibition space on the South Bank – Bargehouse. FPV (first person view) drone racing is a new sport that combines high-tech drones, video glasses and high speed racing, and it’s taking the underground gaming world by storm. After an exclusive preview screening of the show’s first episode, we gave attendees the chance to sit… Read more…
Category: Fever Work

Consumer PR in 2016 – Predictions from Fever MD Bruce

Bruce recently got involved with the PR Week predictions series, looking at consumer PR in 2016 and what the year looks like for our sector, covering everything from insight to the creative idea and more. All his musings are below (and his face is above, something he will no doubt adore):   .We’ll have to be ready to defend our (inarguable) right to ‘own’ influencers. In the past year media agencies have become more aggressive in claiming that influencer strategies sit… Read more…
Category: Fever Work

Sunday Brunching with Liz Earle

Yesterday we headed off with trusted beauty and wellbeing guru Liz Earle to Channel 4’s Sunday Brunch studios. Liz was there to share a couple of her health bursting juice recipes to help get your New Year kick started in the right way. If, like us, you overindulged in mince pies and mulled wine last month, try out some of these this week… Super Green Ingredients: 1 apple 2 carrots 3cm piece ginger root, unpeeled 1 beetroot 1 sprig fresh… Read more…
Category: Fever Work

Sprinkling Christmas Magic with NOW TV

We’ve been helping NOW TV to #MakeItXmasNOW, enlisting the help of Made in Chelsea’s Jamie Laing to play a hilarious festive prank on his co-star Binky Felstead. Inspired by the likes of the Griswold House in National Lampoon’s Christmas Vacation, Papa Elf’s home in Elf, and the magical Whoville in How the Grinch Stole Christmas – all of which (and more!) are available on NOW TV – we helped Jamie to secretly transform Binky’s beautiful Chelsea townhouse into a show-stopping… Read more…
Category: Fever Work

2015 at Fever

As we count down the days to a well-earned Christmas break of lazy mornings, Christmas movies, and far too much food, we thought there’s no better way to end than to look back at some of our 2015 highlights. It was such a busy year we couldn’t fit everything in, so here are our best bits! January We kicked off 2015 with our HTC Selfie Stylist campaign – remember when Alexis Knox, the world’s first Selfie Stylist taught us (and… Read more…

#MeetTheMinions

To celebrate the recent Blu-Ray and DVD release of Minions, we teamed up with nationwide shopping centre chain, intu, to spread festive Minion cheer across the country as lucky shoppers in were given the opportunity to #MeetTheMinions. Held in Manchester, Newcastle, Derby, Dudley, Watford and Essex across three weekends, visitors were able to pose alongside the Minion trio – protective big brother Kevin, rebellious Stuart and everyone’s favourite, the adorable little Bob – on an aptly denim coloured carpet. With… Read more…

Sky Q launch

Now that the dust has settled, we wanted to share a bit of a recap on what we’ve been doing for the last month. You may have noticed Sky launched their all new TV service, Sky Q, last month to almost universal praise. Well we were right there alongside them, helping with everything from design to event planning to media relations. What a month it has been. In case you aren’t aware, Sky Q is Sky’s next-generation home entertainment system,… Read more…
Category: Fever Work

Did someone say a new website?

So you might have noticed we have a new website (we may have mentioned it online a couple of thousand times). WELL, it was designed entirely in house by our incredible studio team, and one of the designers in said team has written us a guest blog to talk you through it. Get a tea and sit down for the whole lowdown. We have a shiny new website! Exciting, right? As a designer for Fever, I felt as though I… Read more…

Half-term Minions Mayhem

This week Fever teamed up with everyone’s favourite goggle-wearing yellow sidekicks, to celebrate the release of MINIONS on Blu-ray™ 3D, Blu-ray™ and DVD from 16th November. We celebrated the occasion with a fun half-term mummy blogger morning. Bloggers and their children were invited to a UK exclusive screening of the MINIONS Mini-Movies at Soho Hotel. Inspired by the Minions love of everything yellow, the children and their parents spent the morning in a ‘Minionised’ room, where they got busy making… Read more…
Category: Fever Work, Team Fever

Fever Friday Five

SOMETHING THAT CAUGHT OUR EYE Kudos to Ikea as it has launched a range of unconventional soft toys faithfully created from designs hand-drawn by children. The store invited children around the world to send in their sketches of animals to be transformed into products and sold internationally with €1 from each toy sold going the annual Soft Toys for Education campaign. Ten winning designs were selected by imaginative youngsters, including a quizzical looking skunk by ten year old Olivia Wildman… Read more…

Fever Friday Five

SOMETHING THAT CAUGHT OUR EYE Making the boring interesting and everyone in Fever go ‘ahhhhhhh’, the Department of Work and Pensions monster ‘Workie’ launched onto our screens this week. Described as a striking physical embodiment of the workplace pension, Workie will be seen visiting people in all sorts of work environments over the coming months. We hope she pops in to Fever Towers for a cuddle. WHAT’S TRENDING We were all waiting for it – the Apple iOS 9.1 update… Read more…

UE BOOM 2 #MakeMusicSocial

Last week the Fever and Things teams made a ‘splash’ hosting the Ultimate Ears UE BOOM 2 launch party. Soho’s Graphic Bar was transformed into a musical playground and welcomed tech and lifestyle media includingThe Telegraph, Men’s Health and Good Housekeeping, and influencers such as daredevil climber James Kingston. To warm up the party, the team concocted cocktails themed around the UE Boom 2’s range of vibrant colours: Green Machine, Brain Freeze, Cherry Bomb, Yeti, Phantom and Tropical.    … Read more…
Category: Events, Fever Work, Launches

Pour homme. Pour femme. Pour survivor!

With fans dying to gorge on Season 6 of hit zombie drama The Walking Dead when it launches this week, we helped NOW TV unveil McBusted heartthrob, Harry Judd, as the face of ‘Obfleshion – Eau de Walker’ – a brand new fragrance designed to help fans ward off unwanted Walker attention. The last season of the show opened with one of the characters, Carol Peletier (Melissa McBride), covering herself in the blood of a flesh-eating Walker to mask her… Read more…
Category: Fever Work, Team Fever

48 Hour Film Project

Last week some of us, joined by colleagues from our sister agency Things Unlimited, gave up our weekend to join dozens of amateur filmmakers to take part in The 48 Hour Film Project. The annual competition is a weekend in which teams test their stamina and creativity to make a movie, which they must write, shoot, and edit – all in just 48 hours. On the Friday night, teams drew a genre from a hat. They were then given a… Read more…
Category: Fever Play, Fever Work

Fever Friday Five

SOMETHING THAT CAUGHT OUR EYE Frozen food company McCain are working with foodie creatives The Robin Collective to create a roast potato pop-up next month. Called Sunday Best, the pop-up will offer gravy fountains, roast potato kebabs and roast dinner ice-cream ‘Sundays’. We don’t know about you, but in our opinion roasties aren’t just for Sundays, so we can’t wait to get stuck in! WHAT’S TRENDING This week Channel 4 launched a refresh of its branding. Yes that’s right, after… Read more…

Creating a Successful Partnership Between Pr and Direct Marketing Agencies

Last week we hosted an informative evening with the PRCA and DMA on the topic of Creating a Successful Partnership between PR and Direct Marketing agencies. With a focus on charities and not-for-profit organisations, the panel of speakers explored how PR and One to One Marketing agencies can help each other to meet third sector long-term business objectives. Kicking off the evening was Tim Kitchin from digital marketing agency Copper, who gave us an introduction to the industry landscape. Tom… Read more…
Category: Events, Fever Work

Fever Unfolds the London Skyline

Last week was another busy one for the PlayStation® team, as we celebrated the launch of platform adventure game, Tearaway™ Unfolded, for PS4™. Inspired by the game’s imaginative paper world, we unveiled an incredible handcrafted version of the iconic London skyline, made entirely from recycled Evening Standard newspapers. We teamed up with artist Andy Singleton to build the remarkable model which was then displayed on London’s Southbank to the amazement of passing commuters and tourists. The finished sculpture took over… Read more…
Category: Fever Work, Launches