Yearly Archives: 2014

Fever goes back to 1994

Believe it or not, it was 20 years ago this month that the original PlayStation® was born and since then we’ve seen four generations of consoles launch, along with a never-ending list of incredible games. The nostalgia the original PlayStation creates for gamers is truly something special, from the iconic ‘Startup’ sound to the old memory cards, the tangled controller leads, tuning the console into your TV, Tomb Raider, Crash Bandicoot, Fighting Force, Metal Gear Solid…the list goes on! Read more…

Getting in the Festive Spirit

As the countdown for Christmas continues, the PlayStation team have been embracing the festive spirit, unveiling the world’s biggest handcrafted Christmas tree at Spitalfields Market last weekend to celebrate the launch of LittleBigPlanet™3. Read more…

Fever and PlayStation win big at the PRCA Awards

Following Team PlayStation’s recent triumphs at the T3 Awards and PR Week Awards, it was time to don the bow-ties and posh frocks once again and head down to the Hilton on Park Lane for last night’s 2014 PRCA Awards. Read more…

SingStar Surprise…

It’s been a pop-tastic week as the PlayStation team celebrated the launch of SingStar™: Ultimate Party for PlayStation®4 and PlayStation®3. Read more…

Re-imagining the big apple with HTC

The press trip to rival all press trips – hot off the heels of HTC’s announcement of Re, the HTC Desire Eye, HTC EYE Experience software and Zoe app on Wednesday 8th October – the Fever team took a whopping 106 media on a show-stopping photography tour of New York City. With journalists from across the globe in attendance, including the likes of Esquire, GQ, Vogue, Harper’s Bazaar and Glamour, we introduced the world’s media to three inspirational photographers, all… Read more…

Fever & PlayStation pick up Technology Campaign of the Year at the PR Week Awards

Following PlayStation’s success at the T3 Awards earlier this month, the Fever PlayStation team were last night gathered at Grosvenor House, this time for the 2014 PR Week Awards. With two nominations for the launch of the PS4 – could Fever break past Highly Commended benchmarks and finally pick up an award this year? Read more…

DROP DEAD GORGEOUS

The NOW TV team have been embracing their inner zombies ahead of the season 5 launch of The Walking Dead on NOW TV next week. They teamed up with celebrity make-up artist and fan of the show, Millie Mackintosh, to recreate the gory look of a walker from the smash-hit zombie series. Read more…

DEATH BY FOOD: BURN-OUT RIB CHALLENGE

To celebrate the DVD and Blu-ray release of Western comedy A Million Ways to Die in the West, Fever’s Entertainment team have been busy braving super spicy recipes and getting creative in the kitchen. The next step was hunting down the UK’s most courageous journalists and bloggers to take on the specially developed DEATH BY FOOD: Burn-out Rib Challenge, in partnership with The Red Dog Saloon. Read more…

#winning

Last night the team at Fever towers donned their glad rags to attend the annual T3 Awards AKA the ‘Oscars’ of the tech world. Taking place this year at the Grand Connaught Rooms, we were seated in pride of place slap bang in front of the stage – spotlights and all! We all took our seats quietly thinking … This can only mean one thing right?! Read more…

Canon and Stella McCartney Launch the Linda Camera Bag

It’s been an exciting week at Fever towers for the Canon UK team as we launched a very exclusive collaboration between Canon and legendary British designer Stella McCartney, officially unveiling the limited edition Linda camera bag. Named aptly after Stella’s mother and specially designed for the Canon EOS 100D White, the bag combines fashion and technology and is the perfect accessory for any budding photographer! Read more…

Canon Europe at photokina 2014

Earlier this week the Canon Europe team were busy launching a range of new products, and unveiling a whole new brand outlook, in Cologne at photokina 2014. After months of preparation the team hosted over 400 global journalists at a press conference to show off products such as the EOS 7D Mark II and PowerShot G7 X, while inviting the world to ‘Come and See’. Read more…

This Week We Have Been . . .

Watching the one and only Ms Lauryn Hill in a Roman amphitheatre in Pula, Croatia. Everything is everything… Read more…

One Million PS4s later…

It’s been a victorious week as PlayStation confirmed its position as the UK’s next-generation console of choice with over one million sales in the UK since it launched – making it the fasted selling PlayStation console ever! Read more…
Category: Fever Work, Team Fever

Ab vs Flab…

This week, Fever’s Universal team ignited a nation-wide debate over the perfect male physique, raising the question over whether a few love handles go a long over a ripped and chiselled torso. Read more…

This Week We Have Been . . .

…Enjoying the tastes and sights of Berlin! This week the Toshiba team flew to Berlin to attend IFA (more on that next week) and made sure we saw as much of the city as possible. After enjoying a feast of Currywurst, Pork knuckle and Weissbier we took to the streets and created our own walking top of the top things to see, passing by the Brandenburg Gate, Reichstag and Checkpoint Charlie. It was only a 48 hour visit, so we’re… Read more…

Sky Sports Ultimate Pub Quiz

Last week the team hosted the Sky Sports Ultimate Pub Quiz to mark the start of the new Premiership season and to showcase the wealth of Sky Sports content available across the seven channels including the newly launched Sky Sports 5. Read more…

PlayStation at Gamescom 2014

Last week we had the pleasure of heading to Cologne in Germany for Gamescom, the biggest videogame trade fair in the world – where both the industry and avid gamers get to trial the latest titles for themselves… Read more…

This Week We Have Been…

…taking a summer holiday in sunny Lagos. Staying in a beautiful villa, we enjoyed the blue skies, basked in the sun and visited lots of pretty beaches. We also indulged in Cataplana, Portuguese steaks and piri-piri chicken, as well as the ultimate treat for a sweet tooth, custard doughnuts! Can we go back next week please? Read more…

Sky Sports 5: European Greats

They say that football is ‘The Beautiful Game’, so what better way to celebrate the launch of Sky Sports 5 – the new home of European football on Sky – than with one of the country’s biggest selling artists. Read more…

Here’s to Creativity: PHUNK Limited Edition HTC One (M8)

It’s been a busy few weeks for the HTC Global team at Fever who have been working away with design power house HTC and Singapore-based art and design collective, PHUNK – who joined forces to unveil a limited edition HTC One (M8) handset. The partnership marks the start of HTC’s 2014 ‘Here’s to Creativity’ limited edition initiative, and comes hot on the heels of HTC’s 2013 collaboration with British Fashion designer David Koma. Read more…

RE-WIND . RE-WATCH . RE-PEAT.

We’ve been busy launching Sky Store Buy & Keep, a service which lets you download an HD movie straight to your TV to keep, with the added bonus of receiving a DVD copy in the post, letting viewers watch their favourite films again and again. Taking on the theme of re-watching, we carried out research looking into the viewing habits of the nation, exploring the reasons why Brits get distracted while watching films, as well as how many times movies… Read more…

NOW TV Meets SpongeBob SquarePants!

The Fever team recently found themselves tasked with entertaining one of the toughest crowds around – children! To celebrate the launch of popular kids TV channels Nickelodeon and Nick Jr. on NOW TV, we held a fun-filled family event for media and bloggers at the Croc Bowling Alley in the newly opened Ham Yard Hotel. Read more…

This Week We Have Been . . .

…testing out our criminal minds in Heist, an immersive theatre experience that involves running (and crawling) around an office block to turn off servers, avoid cameras, distract guards, find keys and ultimately steal a precious painting. We don’t want to spoil the secrets, but as it turns out we’re pretty good at talking our way around guards, posing as cleaners and getting away with the loot… Read more…

It was a sunny Christmas in July for OSPREY LONDON

Last week, we hosted the OSPREY LONDON Christmas in July event; the sun was shining and the weather hit highs of 27˚, but this didn’t stop the Fever team and attending media getting well and truly into the Christmas spirit. Held at the OSPREY LONDON flagship store on Regent Street, it was the perfect location for the team to introduce journalist’s to new collections launching later this year, as well as gifts for Christmas. Read more…

This Week We Have Been…

…listening to the new album ‘YES!’ from Jason Mraz. Billboard magazine says, “YES! boasts gems to soundtrack a late summer night, a beach bonfire, a long drive or a relaxing night at home.” We couldn’t agree more. If you want to feel the love, visit the dedicated site: http://summerofyes.jasonmraz.com/ Read more…

This Week We Have Been . . .

…toasting another friend’s engagement at West London watering hole The Hampshire Hog. With a menu complete with any flavour of your choice mojitos, it’s definitely one to add to the list for a delicious cocktail… Read more…

This Week We Have Been…

…loving the new caterers in our Great Pulteney Street offices. We’ve been treated to delicious seared beef, free muffins, Mr Whippy cones and cocktails from our new mixologist! We’re not looking forward to the extra pounds we’ll be putting on over the next couple of months! Read more…

This Week We Have Been . . .

…welcoming two new Bobs to the office: Bob Carr, who recently joined our entertainment team, and Rachel’s new haircut! Read more…

This Week We Have Been…

….taking a bite out of the big apple! One lucky team member embarked on their first trip to the city that never sleeps, which meant fitting in as much of NYC as possible. From walking over the Brooklyn Bridge, zooming up to the 70th floor of 30 Rockefeller Centre (twice!), to rowing boats in Central Park and strolling along the High Line, combined with copious amounts of coffee, pretzels and hot dogs it was the perfect week. But of course… Read more…

This Week We Have Been…

…exploring the Wealden Times Midsummer Fair at the beautiful Hole Park in sunny Rolvenden. Last weekend we headed to Kent to make the most of the sunshine and discover some hidden gems from the various exhibitors at the fair. The handcrafted gin by artisan distillery Anno and the Salted Caramel Sauce by O’er the Moon were definite highlights. Read more…

Kicking off the World Cup PlayStation Style

The Fever team has been travelling up and down the country across the last few weekends to celebrate PlayStation® being the official console of the 2014 FIFA World Cup Brazil™. In the run up to the tournament which kicked off yesterday, pop-up ‘Customisation Stations’ were launched across the UK, giving gamers the chance to get their controllers personalised with their favourite team colours by a squad of top graffiti artists. Read more…

‘Superfast’ Donkeys

To celebrate its continued network rollout, we worked with EE to pioneer the UK’s very first 4G powered donkey rides at West Kirby beach. What a way to kick off the summer! Read more…

This Week We Have Been . . .

…channeling our inner zebra with a stripey Thursday! Read more…

This Week We Have Been…

…getting into the festival spirit at London’s very own Finsbury Park. Miles Kane and Tame Impala kicking things off, followed by headliners Arctic Monkeys. Cool, classic but never old, we can confirm that Alex Turner has still got it! Read more…

Canon Captures Beauty in Photography Masterclass

Yesterday, the Canon UK team and six beauty journalists and bloggers spent a luxurious evening testing Canon’s EOS 1200D and EOS Companion app in a beauty masterclass teaching them how to capture beauty at Benefit’s champagne bar. Read more…

Finalist at inaugural PRWeek Global Awards

Fever’s work with HTC on the Global Design Tours campaign was a finalist for the “Product Brand Development Campaign of the Year” category at the PRWeek Global Awards. The awards set out to “honor the transformative work that crosses borders, building brands and trust, enabling the growth of international enterprise. It is the only awards program that benchmarks the most important work going across markets around the world.” Read more…
Category: Fever Work, Team Fever

This Week We Have Been…

…hitting the beach. With the sunshine out for the entire weekend, there was only one thing for it – the beach! We jumped on the train to the south coast, where we enjoyed a hike taking in the sights of Studland Bay (including the nudist beach!) all the way round to Old Harry Rocks and Swanage. It was a beautiful weekend, fuelled by cider by the sea and ice cream all day long. Hopefully we can do it all again… Read more…

This Week We Have Been . . .

…making our teenage dreams come true at the launch of Sky Atlantic’s new gothic drama series Penny Dreadful, where we were lucky enough to meet Hollywood A-Lister Josh Hartnett! Josh joined his fellow cast members Timothy Dalton, Billie Piper and Harry Treadaway at the St Pancras Renaissance Hotel for a special screening of the first episode. The show had us on the edge of our seats and we’ll definitely be tuning in on NOW TV to find out what happens… Read more…

This Week We Have Been . . .

…living out some actual childhood dreams at PlayStation’s incredible Project Morpheus preview. The first time the prototype virtual reality headset has been shown off in the UK, the demos featured everything from space flight, to being submerged into shark-infested waters, to punching a knight’s head clean off. Needless to say, we’re already converts, and can’t wait for it to become a reality – take our money now!! Read more…

This Week We Have Been…

…day tripping to beautiful sunny Brighton for a walk along the beach, some good od fashioned seaside chips and a spin on the thrill rides on the pier. Read more…

Nelson Bostock Group launches new social agency with TMW

Exciting times at Fever HQ – our sister agency Things With Wings launched today – now the centre of a partnership between Nelson Bostock Group and digital influence agency TMW. Read more…

Fever launches Be An Energy Shopper campaign

While so many of us have become dab hands when it comes to bagging a bargain on a well-earned mini-break or snapping up this season’s stilettos for a snip of the price, there’s a looming every day cost that us savvy shoppers still don’t quite have under our half-price belts – energy bills! To combat this, we’ve been working with Ofgem to launch the ‘Be An Energy Shopper’ campaign, which aims to shed some light on how we can all… Read more…
Category: Fever Work, Launches

This Week We Have Been . . .

…taking drunk selfies after our Fever FY15 kick-off meeting (now compulsory at all social gatherings). After an inspiring presentation, we headed to the Coach & Horses for some well-earned drinks! Read more…

NOW TV Team Scores With First Ever Game Of Lamb Football

On a bright Spring day last week three of our most intrepid Feverites headed bright eye and bushy-tailed to a farm in stunning West Sussex to film with legendary sports pundit Chris Kamara and a now even more legendary flock of Easter lambs. Why? To capture the world’s first ever game of lamb football in an attempt to predict the outcome of some of the Easter weekend’s biggest football matches for one of our newest clients, NOW TV. Read more…

Canon Gets Into The Festival Spirit

Last week, the Canon UK team and 27 consumer tech, lifestyle, music and photography press spent a creative afternoon taking Canon’s Spring Collection out for a spin on the music circuit with a masterclass in festival and music photography. Read more…

This Week We Have Been . . .

…living it up in the beautiful city of Rome for a long weekend. Visiting the Colosseum and Pantheon, and sitting out in the sun, eating as much pizza as we can fill our face with, and drinking litres of Prosecco- it’s definitely the life for us! Read more…

This Week We Have Been…

…enjoying a Sunday afternoon hot toddy at Soho Kitchen & Bar. We enjoyed sipping on a hot chocolate and extra large Bailey’s, while sitting on their super comfy sofas and listening to live music. A new Sunday favourite! Read more…

Introducing the new OSPREY LONDON flagship store

Last week we flung open the magnificent doors to the OSPREY LONDON flagship store, a landmark grade II listed building on Regent Street. Designed by founder and designer Graeme Ellisdon and his wife Alex, the store showcases an eclectic array of products, from luxury leather bags and accessories, to beautiful silk scarves, one-of-a-kind interiors, and even taxidermy! So what better way to let Londoners’ know about the unveiling than by securing a full page feature in the Evening Standard, a… Read more…

This week we have been…

…Dog Sledding in the Arctic Wilderness. We’ve been spending the week exploring the north east side of Kiruna, located 200 Km north into the Arctic Circle. We crossed frozen rivers, saw forests, climbed mountains and saw the Northern Lights over a frozen lake – saying it was amazing would be an understatement. On the last day, having a few hours before jumping on the train back to Stockholm, also had the chance the visit the ICEHOTEL®. Read more…

The Toshiba Team gets X-treme in Milton Keynes

What better way to mark the launch of Toshiba’s brand new sports camera than with an triple-whammy action-packed press trip to put the Camileo X-Sports through the elements… Read more…